Blustream is a technology startup that aims to revolutionize the way brands connect with their customers after the sale. They want to position themselves as the go-to solution for brands that are seeking a genuine connection with their customers.
SERVICES:Marketing Strategy and Positioning, Marketing Deck and Kit Development
APPROACH:The FFB team developed a go-to-market strategy that included identifying untapped opportunities, developing a brand positioning, creating a new tagline, and redesigning brand pitch decks and the website.
OUTCOME:Blustream has revamped its branding and marketing materials, including pitch decks and client demos, leading to increased engagement with clients through various channels such as web content, webinars, and email newsletters. The updated look and feel has allowed Blustream to smoothly expand its services to new markets and industries.
May 18, 2021